Rethinking an ancient treasure
The Golden Ratio, or Phi, is among the great treasures of the natural world. Represented by the Greek letter Φ, and expressed numerically as 1:1.618, Phi revealed itself to human observation over 3,000 years ago. The ubiquity, significance and appeal of Phi has been marveled over by artists, scientists and mystics ever since.
Fundamental esthetic
From the Parthenon, the works of da Vinci, to the mysteries of science and music – Phi serves as an elemental link in what makes a work of art, a structure, even a face, esthetically pleasing to the human eye.
